Learning about Commercial Launch – Putting Academics to Practice

During summer 2012, I had the pleasure to participate in Maxiom Group’s summer internship program as a Summer Associate. Joining Maxiom Group with a background in Bioengineering and Engineering Entrepreneurship, I determined that Maxiom Group would provide me with the perfect environment to draw on both my technical acumen and business expertise. My assessment turned out to be quite correct.
Industry Interaction
I was immediately able to see how my biomedical knowledge applies to real world applications in the life sciences industry.  For example, the Maxiom Group onboarding process included an in-depth review of the pharmaceutical drug development process, regulatory process, and commercial market.  Also, as part of the company’s newly initiated case study program, selected Maxiom Group team members showcased past client cases within their particular industry specialty. These case studies were designed to not only familiarize new personnel with Maxiom Group’s consulting practice methodologies, but to advance strategic thinking on tough, real-world business problems.
Evolving Methodologies in Commercial Launch
I joined Maxiom Group’s Commercial Launch team to create a best practice methodology that would broaden and standardize Maxiom Group’s knowledge base for the commercial launch services. Leveraging Maxiom Group’s database of historical commercial launch engagements, I was tasked to build a project management tool that captured all of the potential tasks that a pharmaceutical company may need to complete in order to transform from a research and development organization to a commercial entity.
I distilled all of this information into a custom-built, reusable project management tool that can be used with a client to prepare for a US and or EU launch. This tool will now enable Maxiom Group to better serve their clients by presenting them with a complete commercial launch toolkit that consists of a detailed general commercial launch plan that can be tailored to meet their requirements and then rolled up to a high level dashboard tool that can assist in the management of launch implementation. This tool will allow Maxiom Group and clients to easily capture, update and manage all launch initiatives at any stage of commercial launch planning.
Client Facing Projects
Maxiom Group focuses on being a strategic partner to clients that are at the forefront of medical innovation. I had the opportunity to experience this first-hand by participating regularly in onsite client meetings related to commercial launch projects. This allowed me to see how a company prepares to launch a drug and how Maxiom Group manages the execution of the developed launch plan. This in turn enabled me to further garner a comprehensive inventory of drug launch activities and methodologies to incorporate within the commercial launch project management tool.
Access to All
Maxiom Group recruits highly motivated individuals who thrive on addressing complex business problems in a collaborative environment that draws on knowledge and insights from all company functions. Moreover, Maxiom Group strictly subscribes to an “open door” policy which fosters interaction between all  levels of the organization: interaction is highly encouraged on a daily basis. Quarterly companywide meetings update consultants on upcoming annual goals and help facilitate networking opportunities within the company.
Satisfaction of Accomplishment
I reflect on my internship with a real sense of accomplishment.  Due to a strong sense of inclusion and team work, I truly felt a part of the Maxiom Group team for the 10 weeks of my internship. I had the opportunity to work on a critical project from inception through completion as well as make an important contribution to Maxiom Group’s commercial launch services. It was a privilege to work on projects that are strategically important to Maxiom Group’s business and contribute to the development of the company’s future practice methodologies.
Logan Troppito

During summer 2012, I had the pleasure to participate in Maxiom Group’s summer internship program as a Summer Associate. Joining Maxiom Group with a background in Bioengineering and Engineering Entrepreneurship, I determined that Maxiom Group would provide me with the perfect environment to draw on both my technical acumen and business expertise. My assessment turned out to be quite correct.

Industry Interaction

I was immediately able to see how my biomedical knowledge applies to real world applications in the life sciences industry.  For example, the Maxiom Group onboarding process included an in-depth review of the pharmaceutical drug development process, regulatory process, and commercial market.  Also, as part of the company’s newly initiated case study program, selected Maxiom Group team members showcased past client cases within their particular industry specialty. These case studies were designed to not only familiarize new personnel with Maxiom Group’s consulting practice methodologies, but to advance strategic thinking on tough, real-world business problems.

Evolving Methodologies in Commercial Launch

I joined Maxiom Group’s Commercial Launch team to create a best practice methodology that would broaden and standardize Maxiom Group’s knowledge base for the commercial launch services. Leveraging Maxiom Group’s database of historical commercial launch engagements, I was tasked to build a project management tool that captured all of the potential tasks that a pharmaceutical company may need to complete in order to transform from a research and development organization to a commercial entity.

I distilled all of this information into a custom-built, reusable project management tool that can be used with a client to prepare for a US and or EU launch. This tool will now enable Maxiom Group to better serve their clients by presenting them with a complete commercial launch toolkit that consists of a detailed general commercial launch plan that can be tailored to meet their requirements and then rolled up to a high level dashboard tool that can assist in the management of launch implementation. This tool will allow Maxiom Group and clients to easily capture, update and manage all launch initiatives at any stage of commercial launch planning.

Client Facing Projects

Maxiom Group focuses on being a strategic partner to clients that are at the forefront of medical innovation. I had the opportunity to experience this first-hand by participating regularly in onsite client meetings related to commercial launch projects. This allowed me to see how a company prepares to launch a drug and how Maxiom Group manages the execution of the developed launch plan. This in turn enabled me to further garner a comprehensive inventory of drug launch activities and methodologies to incorporate within the commercial launch project management tool.

Access to All

Maxiom Group recruits highly motivated individuals who thrive on addressing complex business problems in a collaborative environment that draws on knowledge and insights from all company functions. Moreover, Maxiom Group strictly subscribes to an “open door” policy which fosters interaction between all  levels of the organization: interaction is highly encouraged on a daily basis. Quarterly companywide meetings update consultants on upcoming annual goals and help facilitate networking opportunities within the company.

Satisfaction of Accomplishment

I reflect on my internship with a real sense of accomplishment.  Due to a strong sense of inclusion and team work, I truly felt a part of the Maxiom Group team for the 10 weeks of my internship. I had the opportunity to work on a critical project from inception through completion as well as make an important contribution to Maxiom Group’s commercial launch services. It was a privilege to work on projects that are strategically important to Maxiom Group’s business and contribute to the development of the company’s future practice methodologies.

Logan Troppito

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